CEO'S MESSAGE

Hello
I'm Dail Kim, CEO of DAILYKING INC., PHOMEIN headquarter.

A bowl of rice noodles that I coincidentally eat in 1996 became my favorite food.
In 2006, that one bowl of rice noodles that I experienced once a long time ago became PHOMEIN that you all know and eating today.


As a young man in his 30s, I simply liked rice noodles, so I made a rice noodle brand with courage,
But now in my 50s, I greet customer with a full of responsibility.

Starting the first store in little town Bundang, KOREA., the small store has grown to over 100 franchises across the country and I wanted to make the PHOMEIN"s noodle healthier and more delicious than any other imported rice noodles, so I decided to built my own factory, and it became the first Korean industry to produce its own newly harvested rice noodles and provide rice noodles. This year, we are preparing to upgrade and upscaling our noodle system with the goal of improving the quality.

"PHOMEIN will walk through right path"

We don't want to be a cheap brand with cheap ingredients, low-cost food, and plain service

We want to make it proud with healthy ingredients and provide you with delicious meals to enjoy.
Whenever and wherever you want to eat rice noodles,
PHOMEIN will be the brand that everyone always wants to go to.

We will always be there for customers who really know the value of a bowl made with sincerity.

Thank you.

Dail Kim, CEO of DAILYKING